Sustainabloom, an initiative through the American Floral Endowment, has released a brand-new free resource to help floral retailers take actionable, measurable steps toward sustainability. The Sustainability Planning Template for Retail Florists is designed to make sustainability planning approachable for businesses of all sizes: helping users assess where they are today, identify opportunities for improvement, and create a trackable plan to move forward.
Developed in collaboration with leading floral businesses and industry experts, the template reflects both scientific insights and real-world applications. It was created to meet florists where they are, recognizing that every business’s path toward sustainability looks a little different.
Based on an industry-wide survey published in 2025 by the Sustainabloom team, sustainability planning was identified as an emerging practice in floriculture businesses.
The Sustainability Planning Template encourages users to evaluate their current practices through a simple five-part framework known as FLOWS – covering Flowers, Location, Operations, Waste, and Supply Chain. It guides users in setting realistic goals, tracking progress, and celebrating achievements over time.
The Sustainability Planning Template for Florists is now available for free download on the Sustainabloom website here: https://sustainabloom.org/sustainability-planning-template.
Information sourced from American Floral Endowment website.
