What is That Flower Feeling (TFF)? That Flower Feeling is the floral industry’s national consumer marketing campaign dedicated to increasing the frequency of flower purchases across the United States. As part of our Blooming with Purpose work, Green Mountain Floral Supply proudly became a supporter of this floral-forward initiative in 2025. Their mission is simple: […]
Blooming with Hope
Editor’s Note: This article was published in 2025 and shares background on our connection to the suicide prevention cause. For your planning purposes, the 2026 Out of the Darkness Walk will take place on Saturday, October 17, 2026 at Veteran’s Memorial Park in South Burlington, Vermont. September is National Suicide Prevention Month and for a […]
Petals & Best Practices: A Night of Connection, Creativity, and Community
On August 6, the Flower Department at Green Mountain Floral Supply was transformed into a welcoming hub of inspiration and camaraderie for the Petals & Best Practices: Conversation Among Floral Pros event, co-hosted with Vermont Weddings. Nearly 30 florists and wedding designers from across New England gathered to step away from the daily hustle, recharge […]
Five Time-Tested Tips to Navigate Wedding Season with Confidence
Wedding season is in full swing, and for those of us in the floral industry, this time of year is equal parts thrilling and demanding. Since I began working at Green Mountain Floral Supply in 1983, I’ve had the privilege of supporting thousands of florists and designers as they bring couples’ dreams to life with […]
Behind the Scenes: Our Summer Buying Trip to Atlanta
Recently, Tom and I embarked on our twice-yearly buying trip to Atlanta – an important tradition that allows us to restock popular items for our showroom and discover new products to inspire the floral professionals in our community. Called Atlanta Market – Summer 2025, it runs from July 15-21 and is a premier trade destination […]
Tariffs, Pricing, and S.M.A.R.T. Planning
Global tariffs remain a fluid and evolving issue. Currently, Dutch tariffs have raised prices on flowers out of Holland, while South American pricing has stayed relatively stable. On the hard goods side, Accent Décor has implemented a temporary 5% tariff surcharge (effective June 9th), and other vendors are beginning to follow. While we can’t predict […]