Sustainabloom, an initiative through the American Floral Endowment, has released a brand-new free resource to help floral retailers take actionable, measurable steps toward sustainability. The Sustainability Planning Template for Retail Florists is designed to make sustainability planning approachable for businesses of all sizes: helping users assess where they are today, identify opportunities for improvement, and create a […]
planning
Save the Date: That Flower Feeling Presents Stop the Summer Slump Webinar 5/21/26
The Flower Feeling presents a live educational webinar for florists related to cultivating business during the summer months.
Celebrating Floral Design & Wedding Planning Season
National Floral Design Day (Feb. 28) & National Wedding Planning Day (March 1) As we turn the calendar from February into March, we move from honoring the artistry of floral design to recognizing the coordination behind wedding planning – a fitting transition as the spring wedding season begins to take shape. For your clients, flowers […]